Case Study (Growth & Paid Ads)
Cloe's experience covers works in media buying, performance marketing, campaign strategy, landing page funnels, social media management, analytics & more. Get in touch to see how we can grow your business together.
Dominic Restaurant
The client is a Michelin selected contemporary European restaurant specializing in French cuisine. They wanted to introduce new customers to the restaurant by increasing their brand awareness.
Cloe was hired to
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Identify the audience
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Help them with paid socials
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Increase the number of customers
Project Output
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Created ad campaign strategy & roadmap for Facebook & Instagram
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Identify target audience based on data
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Optimize paid ads campaigns
Results
76%
Lowered cost per click (CPC) by 76%, which means more link clicks with lesser cost
Creatives As A Service
The client is providing a service of a creative team to B2B small businesses. We wanted to increase the number of leads to sign up for the service.
Cloe was wheeled in to
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Help manage paid socials
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Increase number of leads for the service
Project Output
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Strategized & build lead generation funnel
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Created LinkedIn ad campaign strategy and ad collaterals
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Optimize paid ads campaign
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Created and optimized landing page (design, copywriting, and SEO)
Results
233%
Generated up to 233% return on investment (ROI)
Project Output
Future List 2021 & 2022
Future list is an annual career summit for graduates in the creative industry. They wanted get the word out to their target market and increase the number of registration.
Cloe was wheeled in to
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Help market the events
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Event project management
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Get sign ups for the events
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Recommended and planned marketing campaign strategy
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Created and optimized paid ads strategy (Google ads, SEM, Facebook, Instagram)
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Planned and oversaw organic social media campaign strategy
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Created and optimized event landing page (design, copywriting, and SEO)
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Planned and oversaw project management of creative team, external vendors and partners
Results
300+
Up to 300+ sign ups for the events
MIRIP: Curating Beyond Borders
The event is APAC's first metaverse art exhibition featuring 8 regional female artist for international women's day.
Cloe was wheeled in to
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Help manage marketing for the event
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Get sign ups for the events
Project Output
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Created and optimized paid ads on Facebook & Instagram
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Created and optimized event landing page (design)
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Manage and automate email newsletters for before, during and after the event
Results
63%
Lowered cost per click (CPC) by 63%, which means more link clicks with lesser cost
